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The BEST Fonts To Use On The Web

You will find millions of websites that use good fonts and depending on the type of content they offer will depend on the type of font they use. Choosing a good font is the difference between an average looking website and an excellent looking website, using good typography is just as important as any other aspect of web design. If you are looking for a good font that is going to make your website look as twice as good, have a look at the 10 most popular fonts used across the web today:

  1. Open Sans – This is a font provided by Google Web Fonts and is one of the most popular fonts available. This particular font is used on millions of websites around the world which just goes to show its popularity.
  2. Josefin Slab – This font is very slim and is used by a variety of websites as the main body font.
  3. Arvo – This font is popular among website users and print users which goes to show its wide variety of uses.
  4. Lato – Lato is a great font for those looking to only use the one font across their whole website as it provides a nice skinny font and a nice bold font which can be used in headers and as bold characters.
  5. Abril Fatface – The Abril Fatface font is perfect for those looking for a font that looks like a magazine type font. This font would work well for a fashion site or a latest news site.
  6. Ubunto – You may have heard of the Ubunto operating system, well now it has its own font so users who love Ubunto can use its font on their websites, this is a perfect font for those that run a technology type website.
  7. Droid Sans – The Droid Sans font is nice and bold and is perfect for a variety of websites thanks to its slim text settings. This font can be used with all of the common characters so it’s a good choice as a multi-purpose font.
  8. Anivers – The Anivers font isn’t particularly one of the most popular fonts on the market yet but it is quickly becoming popular and it’s only a matter of time before it’s one of the most common fonts around. The Anivers font is a really nice basic font that provides users with a variety of uses, and also has settings to make text italic, bold, and normal.
  9. Junction – The junction font is a nice slim font that has the sans-serif face build of common fonts. This font is great for any modern blog that can be used as the main body font for almost any website.
  10. Aller – The Aller font provides a variety of settings such a bold, italic, regular, Light, and Display which makes it the perfect font for any user looking to use the same font across the whole website that is going to let them alter it slightly.

In conclusion, there are thousands of fonts to choose from and depending on the type of website you have will depend on the type of font you use. The above 10 fonts are some of the most popular or are quickly becoming popular among a variety of websites today. It’s always good to research and download multiple fonts for anyone looking to better their design skills and if you are already a serious designer then it’s very recommended to buy a font pack that contains some of the most popular website fonts available on the market.

Check out some of the best web typography examples over at AWWWARDS! It’s an awesome collection of web design inspiration that never fails to impress, check it out here: http://www.awwwards.com/websites/typography/

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Good Design Makes Everything Better

There are so many important aspects of web design that not a lot of experienced designers even know about. Just the smallest detail in any web design could be the difference of gaining a customer and losing one. Many people think that claim is a little bit exaggerated but it is a fact, unless you make a good first impression you aren’t going to gain another client – the chances are you will not be presented with a second chance with the same client, and they will end up choosing one of your competitors. A perfect web design has many advantages to any business, and here are a few of those advantages:

  • Better search engine rankings – Of course, programming a website design is needed to make it live, and if the design is too complex, then that often means chunks of unnecessary code creep into the website. Google and other search engines don’t value websites that are slow or contain outdated coding techniques so it’s important that when designing your website, you also take into account that it also needs to be programmed using the latest standards.
  • First impressions – One of the most important points to consider when building a website is that first impressions count for everything. It’s like meeting a new woman for the first time, if she doesn’t find you attractive or you have bad habits, she will quickly walk in the other direction. The same happens with your website, if it makes good first impressions to the visitors then the chances are you will have a new customer.
  • Visitors will take you seriously – If your website is the base of all operations, then you will need to spend time and money in getting it perfect. This means using all of the latest programming practises that will involve making your site 100% responsive for potential customers that use devices other than computers to view your website. If customers don’t feel you’ve made sufficient effort in the design and coding of your website, then they will quickly look towards one of your competitors to suit their needs.
  • Greater revenue – You will quickly find that investing more time and money in getting your website right will pay dividends. Your customers will see that you are serious about the business and that will in turn provide you with much more business regardless of the industry you are in. If your website is much better than your competitors, then there is only one winner in the industry, and that is you.
  • Easy to sell the website – If your business doesn’t succeed or you end up taking a different direction, then a good web design also has the added benefit of being able to sell it with ease. There are many web design marketplaces out there and the site can be listed within a few minutes and later sold for a profit, or at least you will get some of the investment back for what you paid for it. If it’s not a great design then you won’t get anything back for it and you will lose your original investment.
  • Building partnerships – There many come a time when you want to expand your business or you may look to building relationships with specific partners. It’s important to have a great web design so people can take your proposals seriously.

In the real world some businesses are taking principles of good design from the web and applying the to the way they display and design physical products on their websites. A good example of this is the yoga mat ecommerce website Harmony Yoga Mats. Which displays their mats using CGI (computer generated images) rather than actual photos to ensure the quality of the design is correctly perceived.

Those above points are just a few benefits of having a good web design and you will find that there are plenty more to go with it. Whether you have designed the website yourself or you have spent money in getting it perfect, it’s always important to do and it will pay dividends for you in the future, whether that’s from gaining new clients or you are looking to sell the site and build a new one. Having a good web design is the most important aspect of any online business venture and truly is the difference in making a business succeed or it failing in the near future. The trick is to invest in a professionally made website that is going to wow your clients, and if the business still doesn’t succeed then it is possible to sell it to get your original investment back.

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What Colours Work Best On The Web?

There are millions of websites online these days, all designed by a variety of web designers with different tastes and objectives. Most of the time designing a website is pretty simple, if you get the colours right it will look nice, but unfortunately in today’s world it’s not that simple. For a start, depending on the type of website you have will depend on its colours. Firstly, let’s have a look at the different types of websites and what standard colours they consist of:

  • Gaming websites – Gaming websites are usually designed completely differently to other websites out there and you will find they consist of much darker colours. You will find that most of them consist of black, dark grey, dark blue, dark red, and many other colours that give off the dark effect. There isn’t a specific reason for gaming websites to be dark; it’s just been one of those things in recent years that many web designers have followed. Of course, any game you play usually consists of a dark nature, so that is really the only reason anyone can think of.
  • Business websites – Business websites need to be professional for many different reasons, and you will find in today’s world most of them only consist of a few basic colours with some good fonts. A lot of web designers used to design websites using gradients and other effects to make them look modern, but today they are mainly solid colours as it is currently the modern way of designing a website. Of course, it’s up to the designer how they design a website and they will be able to inspire plenty of other designers if they came up with something creative, but it’s always wise to follow the client’s requirements.
  • Dating websites – Dating websites will mostly be designed with a professional look as above, but what’s important here are the colours such a website is based upon. You don’t typically want it to be designed with blacks and greys but instead, whites, reds, light blues, and of course pink as it represents the dating colour. This gives you a good idea of the colours you should be basing a web design around, you should be picking colours that represent the type of website you are designing but at the same time trying to cater for the client in question.

Adobe has a fantastic tool with which to choose colour palettes and combinations and it even generates complimentary colours for you! Give it a go here: https://color.adobe.com.

The above are just some of the many types of websites around and even though most web designers will design websites with those colours in mind, some designers actually are a bit more advanced than that. The reason we say “advanced” is simply because they take the colours much more seriously than other website designers and they will actually do some research. There are plenty of statistics around these days that not only show what type of sites should be designed in different colours, but also what the websites visitors will want to see. Have a look at the following guide below to see what different types of colours visitors want to see in the websites they visit:

  • Women – If you are building a website you will want to know which audience you are going to target, if you are targeting women, then you will want to base your website around colours that most women like, for example, pink and light blue.
  • Men – Men like a variety of colours such as dark blue and greys. So it’s always important that if you are building a website for the male audience you cater for their needs as much as possible as well.
  • Children – Children love all colours especially when they are bright and playful, but they like websites that are fun to look at even more. So whilst you my build a site around fun colours, it’s also wise to have a variety of animations for children to observe whilst navigating the website.

As you can see from above, there are many different types of people and millions of different colours to choose from and when you choose a few colours to base your web design upon, it’s always important to do some detailed research based around the audience you or your client is trying to target.

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5 Great Free Web Design Tools

Being a web designer isn’t for the fainthearted as it takes a lot of patience to create unique web design applications that are not only creative, but also provide good first impressions. It’s important for any web designer to take advantage of the many free web design tools out there that will make designing a lot easier and painless. If you are an experienced web designer and you are looking for a few tools that may make your life a lot easier, have a look at the following 5 great free web design tools:

  1. ColourLovers.com – Getting any web design right can only be achieved if the colours are right, and that’s where ColourLovers.com comes in. The Colour Lovers community members come up with some of the best colour palettes to use for any web design, so you can pick and save your favourite pallets for later use. The possibilities are endless with this site, and members also provide multiple patterns and gradients to use with the best design programs such as Illustrator and Photoshop. This is the perfect web designer’s tool for any designer that struggles in getting their website colours spot on. At the end of the day, if the colours on any site do not look right then that will ruin the whole appearance and doesn’t create the much needed good first impressions.
  2. Icones.pro – This site is the answer if you are looking to build your unique web designs around some of the nicest icons around. This website provides thousands of free icons for you to use on any web application whether it is for personal or commercial use. Most other websites charge their users to download icon packs but these are completely free and anyone can take advantage of them. Whether its social icons you require or small mascot icon designs, this site has them all and you will be thankful you found this handy resource.
  3. Morguefile.com – Any website out there isn’t a lot without the right images in their specific place. Morquefile.com makes it possible for web designers out there to download their royalty free images to use on any web design application. If you are looking for thousands of images without having to pay for them, checkout this site and you will not be disappointed with the thousands of free images they offer.
  4. Canva.com – Canva.com is for the people looking to market their websites the right way. This design platform will enable users to design their flyers, business cards, and other marketing accessories for free and quickly. You will be able to design all of the stuff professionally without having to spend hours in programs such as Illustrator and Photoshop to get what you need. Canva.com comes with thousands of already made templates that you can edit to suit your websites/business needs. This is one of the best web design tools as well because web designers will easily be able to design their own advertisement banners and other graphics to market their websites.
  5. Befunky.com – The Befunky.com website enables users to design and edit all of their images in one easy to use tool. Designers can simply upload their images and then edit them to their own needs. You can be as simple as you like and just add text to your images or be a little more creative and add multiple filters to suit your needs. This site is very handy for those looking for a simple program to edit their images instead of using Photoshop where it’s a bit more complicated.

There are hundreds of free web design resources out there that makes designing the most complex of websites easy, and the above ones are some of the most popular on today’s market. If you are looking to make your web designing experience as easy as possible, the above tools will help you on your way thanks to their simple features and ease of use. There are of course plenty of resources that can be paid for but seeing as the above ones are free, it’s always worth trying those out first to see how much they benefit your overall web design experience.